Franchise Partnership Q&A

A. Brand & Concept Understanding

Q: What is the core concept of the BODY TIME EMS studio model?
A: BODY TIME EMS Studios offer a revolutionary fitness experience based on Electric Muscle Stimulation (EMS). The model is built around full-body workouts that last only 20 minutes once per week, activating up to 650 muscles simultaneously using German certified technology. It’s designed to deliver visible results in weight loss, muscle building, and pain relief in a fraction of the time compared to traditional training.

Q: What is the global vision for the brand and how do new franchisees contribute to it?
A: BODY TIME’s vision is to become the global leader in health and fitness with the same impact Apple had in the tech industry—helping people worldwide achieve optimal health with just 10–20 minutes weekly. New franchisees play a key role in localizing this vision by offering personalized training, driving awareness, and ensuring consistent results, thereby expanding the brand’s footprint and reputation globally.

Q: How many EMS studios are currently operating under the BODY TIME brand?
A: BODY TIME has operated over 35 studios worldwide and is currently focused on expanding strategically through franchises, distributors, and business partners globally.

Q: Can we visit a flagship location before signing?
A: Yes. Prospective franchisees are welcome to visit BODY TIME flagship locations in Dubai or other operational centers to experience the concept firsthand and evaluate performance, systems, and client results.

Q: What client transformation metrics or testimonials can you share?
A: BODY TIME provides documented before-after photos, video testimonials, and measurable metrics such as waist circumference reduction, fat percentage decrease, muscle toning, and pain relief outcomes—all achievable with just 20-minute weekly sessions.

B. Franchise Agreement & Rights

Q: What is the duration of the franchise license, and what are the renewal terms?
A: The franchise license is valid for 1 years, with renewal options available based on performance, brand compliance, and mutual agreement.

Q: Are there any lock-in periods or exit penalties?
A: Yes. A minimum lock-in period of 12 months applies. Early termination may involve an exit fee to cover setup, training, and brand damages, as outlined in the agreement.

Q: Will franchisees receive exclusive rights in their city or area?
A: Yes, exclusivity is granted based on territory size and investment level. Exclusive rights prevent the opening of another BODY TIME unit within your defined area.

Q: Are we permitted to use the BODY TIME name and branding for local promotions?
A: Absolutely. Franchisees receive full rights to use BODY TIME branding, logos, marketing materials, and social media handles for local promotions, events, and advertising.

Q: Are there any restrictions on launching additional fitness services alongside EMS?
A: Yes. While minor complementary services may be allowed, no direct competitors to EMS or similar technologies may be introduced without written approval.

C. Studio Setup & Infrastructure

Q: What is the minimum space required to open a BODY TIME studio?
A: A standard studio requires 80–120 sqm. A shop-in-shop or express version may require only 4–6 sqm.

Q: Can you share layout samples, 3D renders, or branding guidelines?
A: Yes. All franchisees receive a studio design package, including 3D layout samples, furniture placement, color schemes, and branding guides.

Q: Do you assist in interior design, studio flow planning, and vendor coordination?
A: Yes. BODY TIME provides design consulting, vendor recommendations, and workflow optimization to ensure a functional and branded studio layout.

Q: Is there flexibility to run a kiosk, express, or mobile version of the studio?
A: Yes. BODY TIME offers flexible models, including kiosks and mobile setups for malls, hotels, or home visits, ideal for compact spaces or high-traffic locations.

Q: How many EMS suits and eBoxes are recommended for a studio serving 25+ clients/day?
A: For high-traffic studios, at least 16–25 EMS suits and 4–6 E-Boxes are recommended to maintain seamless session flow and avoid client waiting time.

D. Training & Staff Onboarding

Q: What training do you provide for owners, trainers, and front desk staff?
A: Comprehensive training is provided for all roles:

• Business operations for owners

• EMS technical and protocol training for trainers

• CRM and client service training for front desk

Q: Is certification provided upon completion of the training?
A: Yes. Certified EMS trainer and operations certificates are issued upon successful completion of the onboarding program.

Q: How long does the initial onboarding take?
A: The complete onboarding takes 7–10 days, including theoretical, practical, and sales training.

Q: Are training modules accessible online for future hires?
A: Yes. All training modules are also available in the BODY TIME LMS portal for remote or on-demand access by new hires.

Q: Do you offer refresher programs or periodic upgrades in EMS protocols?
A: Yes. Refresher programs and updated protocols are rolled out quarterly, ensuring franchise teams stay ahead of industry standards.

E. Equipment, Software & Technology

Q: What equipment is included in the standard franchise package?
A: The package includes:

• EMS eBoxes

• iBody EMS Suits (various sizes)

• Accessories (electrodes, belts, cleaning kits)

Q: What is the average lifespan of an EMS suit in commercial use?
A: Suits last approximately 12–18 months with daily use, depending on care and volume.

Q: What mobile app or software is used to manage sessions, clients, and billing?
A: The franchise uses BODY TIME X, a custom-built, AI-powered all-in-one CRM platform for bookings, billing, marketing, and performance tracking.

Q: Is the software custom-built or white-labeled?
A: It is custom-built specifically for BODY TIME franchises and distributors.

Q: Can the software integrate with local payment gateways and CRMs?
A: Yes. The platform supports integration with local gateways, WhatsApp, Stripe, and more.

Q: Do franchisees get access to a centralized dashboard to track leads, performance, and sales?
A: Yes. All partners receive access to a real-time dashboard for KPIs, lead flow, sales, and staff performance.

F. Marketing & Launch Support

Q: Do you offer pre-launch marketing strategy and campaign support?
A: Yes. A launch marketing package is provided, including strategy sessions, templates, and local market research.

Q: Will you provide creatives (videos, photos, posters, brochures)?
A: Yes. Professionally designed, co-branded creatives for online and offline use are included.

Q: Do you assist with influencer marketing, testimonials, or PR at launch?
A: Yes. BODY TIME HQ supports with influencer connections, press coverage, and curated launch campaigns.

Q: Who is responsible for paid advertising—franchisee or BODY TIME HQ?
A: Franchisees manage local paid ads. BODY TIME HQ provides templates, training, and support for optimal ROI.

Q: Is there a ready-made marketing calendar or studio growth playbook?
A: Yes. A 12-month studio marketing calendar and growth playbook are shared, tailored to studio goals.

G. Studio Operations & Client Handling

Q: Do you offer SOPs (Standard Operating Procedures) for running daily operations?
A: Yes. A detailed SOP manual covers all areas from client greeting to post-session follow-ups.

Q: How should a studio manage client flow and session scheduling?
A: The BODY TIME X software allows automated scheduling, session tracking, and trainer assignments.

Q: What is the ideal staff structure for a 1000 sq. ft EMS studio?
A: Recommended:

• 1 Studio Manager

• 3 EMS Trainers

• 1 Front Desk/Admin

• 1 Cleaner (optional, for hygiene control)

Q: How should studios handle suit sanitation and hygiene after every session?
A: Suits must be sanitized after each use using BODY TIME-approved disinfectants. Backup suits are used during drying time.

Q: Do you provide a client onboarding flow or pitch deck for new walk-ins?
A: Yes. A full walk-in pitch deck, onboarding script, and objection-handling guide are provided.

H. Financial Model & ROI

Q: What is the total initial investment?
A: The average investment is $30,000–$50,000, including:

• Franchise license

• Studio setup

• Equipment

• Staff training

• Launch marketing

Q: What is the expected breakeven point under standard operating conditions?
A: Breakeven typically occurs within 6–9 months, depending on location and lead conversion.

Q: Can you provide a sample 6-month or 12-month financial projection?
A: Yes. A detailed P&L template with realistic revenue/expense models is shared during onboarding.

Q: What is the average monthly revenue and operating expense of existing locations?
A: Successful studios generate $10,000–$20,000+ monthly revenue with operating expenses of around 30–40%.

Q: Are there monthly royalty payments? If yes, what % or fixed fee?
A: Franchise packages vary based on the selected tier. Entry-level packages start with zero royalty and marketing fees, while higher-tier packages include these fees but offer enhanced services and support.

Q: Are there hidden costs like tech licenses or app fees?
A: No hidden costs.

I. After-Sales, Warranty & Support

Q: What is the warranty period for suits and E-Boxes?
A: The eBox comes with a 24-month warranty, and the eSuit Dry Suit includes a 6-month warranty from the date of purchase. Both cover manufacturing defects under normal commercial use.

Q: How are hardware or technical issues resolved for franchises in India?
A: BODY TIME provides remote technical support, and replacement parts are shipped directly from HQ. Critical issues are prioritized for minimum downtime.

Q: Is on-site support available or is it only remote?
A: Support is primarily remote. However, on-site assistance can be arranged for major franchises or under specific service agreements.

Q: Can faulty components be replaced locally or must they be shipped abroad?
A: Common spare parts may be held locally by the distributor. For more complex repairs, components may need to be sent back to HQ, with replacements shipped accordingly.

Q: Who handles customer service if a franchise client’s suit malfunctions?
A: The local franchise is responsible for first-line customer support. BODY TIME HQ assists with technical troubleshooting, replacement authorization, and service procedures.

J. Growth & Expansion

Q: Can a franchisee open multiple units in a city or region?
A: Yes. Multi-unit rights are granted based on performance and agreement. Priority is given to high-performing partners.

Q: Is there a regional master franchise or sub-franchise model available?
A: Yes. BODY TIME offers master franchise rights for larger investors or experienced operators.

Q: Do existing franchisees get first access to new products, features, or upgrades?
A: Yes. All existing partners receive early access to product launches, upgrades, and training enhancements.